Are you stuck?
Has hammering out your author platform – or building a little marketing buzz for your book – got you frazzled?
For the ease with which many marketing and book publishing experts throw the concept of “platform” around, you’d think it would be a little easier to execute…
But despite the fact that the idea has been in vogue for some time, many authors (and even some industry influencers) struggle with what it actually takes to build a strong and successful author platform. [Read more…]