To blog or not to blog: that is the question–at least if you’re a fiction writer in today’s market. With some conflicting advice floating around the web, guest author Jason Kong shares his advice on how fiction writers can maximize their blogging efforts.
Storytellers who blog have it tougher than most. There’s just not a lot of help out there.
I don’t mean good advice doesn’t exist. If you’re an author, plenty of blogging resources are available online — including here on Your Writer Platform.
The challenge is that many strategies are specific to non-fiction writers. While there is definite overlap, not all approaches work for their fiction counterparts. Ignorance of these differences may cause your blog to flounder.
To prevent that from happening, let’s take a closer look at what works for a fiction writer. Here are five fundamental ways to become a better blogger:
1) Blog around your stories
The reason why non-fiction writers benefit so much by blogging is that they can demonstrate their authority. By sharing their valuable ideas in a blog, they’re attracting the people who care about those insights and can have a waiting audience when a book is published.
For a fiction writer, the process is different.
Any blogging you do before you have a published story will have a different focus: entertainment and engagement. The impact may be more difficult to measure, but you are still laying the foundation for your most important marketing element–your stories. [Read more…]